Bauer Human-Centered AI Lab

Bauer Human-Centered AI Lab

As digital technology increasingly becomes a core component of businesses and society, we need to recognize the volume and granularity of data that organizations can observe and acquire, and more importantly, the scale and precision of analytics and artificial intelligence (AI) that organizations can implement to optimize their decision-making. The transformation from experience-based decision making to data- and AI-driven business operations started manifesting itself in the past few years and even the leading firms like Facebook and Amazon are only scratching the surface in exploring the innovative approaches such as machine learning, artificial intelligence, and large-scale field experimentation, in creating business value and societal impacts.

The concomitant explosive development of the technology infrastructure and the data-driven business models create unique opportunities and challenges for the business education that is also undergoing the digital transformation. The Bauer Human-Centered AI Lab aims at enhancing student experience, creating industry collaboration, and increasing research output by fostering interdisciplinary research collaborations across departments and with industry partners.

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Highlights

Our Research

The Bauer Human-Centered AI Lab is an interdisciplinary initiative — we seek to engage researchers in various fields and conduct use-inspired research that is practically important and theoretically grounded. The interdisciplinary initiative brings together research in fields like Information Systems, Marketing, Supply Chain Management, Human Resource Management, Finance, Accounting, Computer Science, and Computational Social Science.

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Our News

The Bauer Human-Centered AI Lab aims at enhancing student experience, creating industry collaboration, and increasing research output by fostering interdisciplinary research collaborations across departments and with industry partners.

See our news  →

Our Team

To be a global leader at the intersection of business analytics, digital technology, and artificial intelligence through world-class research and teaching programs.

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